After all said and done, low traffic means few or no sales.
Getting your website ranked in the top search engines will be crucial to your success.
An attractive, well-organized website is a necessity. It must also be easy to navigate so site visitors can find their way around smoothly and shop for your products or services.
Text - If the background behind your text is white or light in colour, ensure that your text is dark – preferably black. White text shows up better on a dark background. Try to use sans-serif fonts like Arial or Verdana and do not make the text too small as it can be difficult to read. Screens are less readable than paper, because of their lower resolution.
Graphics - Poor graphics will deter any visitor, leading to an early exit from the site also keep in mind that large images will make your site load slowly. If you find that graphics are essential on your site, you can optimize them by using an image editing program so that they meet a minimum file size.
Descriptive Details – Offer clear, simple and interesting content that make your visitors want to stick around.
To enable you to sell your products online, you will need a shopping cart or button on your site. PayPal is perhaps the best payment gateway where credit cards and other payments can be made through your site.
Hope this is helpful
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